Seth Godin, Authors, and Social Media

I’m a big fan of podcasts. There’s so many great ones out there! One of my favorites is the Social Media Marketing podcast. Host Michael Stelzner brings on impressive thought leaders from across the digital marketing stratosphere, sharing great tips and strategies along the way.

In a recent podcast interview (recent being February), Seth Godin said that he doesn’t think most people should think about the book business as a way to make a living. He went on to say:

“I barely make a living writing books, and I sell a lot of books. The book business is an organized hobby. It’s a fabulous way to bring ideas into the world. It’s a great thing to leave behind, a trail, but it is not a self-funding operation. If you are thinking about writing a book because you want to be a professional writer and get paid to do so, I will strongly recommend you to not do so, and that you instead think hard about using books as a generous way to spread your ideas, earn trust, but not as the thing you do to make money.”

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