Seth Godin, Authors, and Social Media

I’m a big fan of podcasts. There’s so many great ones out there! One of my favorites is the Social Media Marketing podcast. Host Michael Stelzner brings on impressive thought leaders from across the digital marketing stratosphere, sharing great tips and strategies along the way.

In a recent podcast interview (recent being February), Seth Godin said that he doesn’t think most people should think about the book business as a way to make a living. He went on to say:

“I barely make a living writing books, and I sell a lot of books. The book business is an organized hobby. It’s a fabulous way to bring ideas into the world. It’s a great thing to leave behind, a trail, but it is not a self-funding operation. If you are thinking about writing a book because you want to be a professional writer and get paid to do so, I will strongly recommend you to not do so, and that you instead think hard about using books as a generous way to spread your ideas, earn trust, but not as the thing you do to make money.”

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Stuck in a Rut? Best Go-To for Quick and Easy Way to Generate Content Ideas

We’ve all been there. Staring at the computer screen or a piece of blank paper with not a single thought in our head except, “I have to write something. What the heck do I write?”

To stay top of mind with customers and fans, you need to produce new content. Not just any content – but relevant, hard-hitting content that keeps people coming back for more. Hitting a mental road block for a few days can set you back for quite some time, and we can’t have that can we?

If you’re stuck in a content rut, I have a quick and easy tip to help you get over the hump and generate really good content ideas quickly and easily.

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